COMMERCIAL / ARCHITECTURAL PHOTOGRAPHY

The Phoenix | GE Commercial Appliances

Commissioned by GE Commercial Appliances, Sam photographed The Phoenix, Home No. 7 in the 2026 St. George Area Parade of Homes. The shoot brought together Sam, GE Commercial Appliances, the homeowner/builder and Boulevard Home Furnishings to showcase the home’s interiors, appliances and architectural details.

Photography: Sam Reed
Commissioned by: GE Commercial Appliances
Homebuilder: JW West Homes
Project collaborator: Boulevard Home Furnishings

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Kitchen island, sculpted stone hood and warm wood cabinetry in the JW West showcase home
Kitchen island, sculpted stone hood and warm wood cabinetry in the JW West showcase home
GE washer and dryer beside wood cabinetry and laundry baskets
GE washer and dryer beside wood cabinetry and laundry baskets
Butler pantry with built-in appliances, patterned tile and open shelving
Butler pantry with built-in appliances, patterned tile and open shelving
Arched wood doorway connecting the kitchen and pantry
Arched wood doorway connecting the kitchen and pantry
Black-and-gold range beneath a sculpted stone hood
Black-and-gold range beneath a sculpted stone hood
Side-by-side laundry appliances fitted into wood cabinetry
Side-by-side laundry appliances fitted into wood cabinetry
Home office with arched built-in shelving and a glass-topped desk
Home office with arched built-in shelving and a glass-topped desk
Freestanding bathtub beside an interior glass partition
Freestanding bathtub beside an interior glass partition
Powder room with patterned wall tile and sculpted mirror
Powder room with patterned wall tile and sculpted mirror
Wood-lined sauna beside a dark freestanding bathtub
Wood-lined sauna beside a dark freestanding bathtub
Bedroom with stone accent wall, exposed ceiling beams and arched wood door
Bedroom with stone accent wall, exposed ceiling beams and arched wood door